Tyler M. Cole
tyler@whiskeyandaspirin.com
Relevant Professional Experience
IgoUgo.com
Webby Awardwinning online travel community acquired by Travelocity in 2005.
Director of Product Development
Jun 2007 - Present
- Plan strategy, write functional requirements, and manage implementation of all new online products.
- Work with developers, designers, and editors to track projects and meet deadlines.
- Key responsibilities include improving site revenue, optimizing for search engines, and increasing user-generated content.
Director of Design and Usability
Oct 2005 - May 2007
- Led successful project to improve page load times and site performance.
- Redesigned photo section, increased page views per visitor, and doubled daily photo submissions.
- Converted IgoUgo.com front-end code from table-based HTML to XHMTL and CSS.
- Instituted and conducted quarterly usability tests.
- Managed Design and Editorial teams.
Director of Project Management
Apr 2004 - Sep 2005
- Established project management department and instituted best practices.
- Managed B2B projects for the Travel Channel, Duncan Hines, and other clients.
- Led implementation and optimization of Google text ads and DoubleClick banner ads.
Web Designer
Feb 2003 - Mar 2004
- Coded IgoUgo.com and partner websites and emails in HTML and CSS.
- Created original graphics and layout using Photoshop and Illustrator.
Other Websites
Personal websites applying design, programming, search engine optimization, and usability best practices.
InherentlyFunny.com
- Designed, programmed, and monetized an online database of user-generated content.
- Optimized site for search engines and reached first search result on Google for the term "funny words".
- Selected as a featured site on Yahoo!TV's The 9.
WhiskeyAndAspirin.com
- Posted blog entries on web design, eCommerce, and search engine optimization.
Education
San Francisco State University
Certificate, Internet Design and
Technology, 2002
University of Chicago
B.A., English Language and Literature 1998
Skills
Languages and Software
HTML, CSS, PHP, MySQL, Photoshop, Illustrator, MS Office, WordPress
Miscellaneous
Search Engine Optimization, Web Usability, Web Standards