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July 2005 Blog Archive

Make Money with the Internet

July 10, 2005 | Three Rules for Generating Revenue

I should start this post with the disclaimer that since I make little money off this or any other website, the advice that follows is nothing more than my own dreamy conjectures. That said, if you intend to generate website revenue, you could probably do a lot worse than considering the following three rules.

1. Your website must “own” a popular niche keyword.
Any website with an ad-driven revenue model is dependent on traffic, and the best way to drive traffic to your site is by optimizing for search engines. Many separate efforts encompass search engine optimization, but perhaps most essential for generating revenue is identifying niche keywords. Niche keywords are phrases that many users search for but which few competing websites serve. For example, you might find that several websites are already optimized for the keyword “dog photos,” but that very few are optimized for “dog pictures.” If research also shows that a large number of internet users actually search for “dog pictures,” the phrase would be a very good keyword. Online software like Wordtracker can tell you both how many searches are done for a particular keyword and how many competitors for that keyword exist. Continue reading Make Money with the Internet.

July 2005 Blog Archive